Why Winter Might Be the Best Time to Sell Your Convertible

17/09/2025
Sell my car, sell my convertible, winter car market

When you think of convertibles, you probably imagine warm summer drives with the roof down, not chilly winter mornings in the UK. It’s no surprise that most car owners believe the best time to sell a convertible is in spring or summer — when demand is high and buyers are actively searching.

But here’s the truth: waiting until the “sunny season” can actually cost you money.

At Premium Car Buying Service (PCBS), we’ve helped countless owners sell their convertibles at the right time — and more often than not, winter proves to be the smarter season to sell.

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1. Dealers Stock Up in Winter for Spring Demand

Car dealerships think ahead. While buyers may wait for sunnier skies, dealers prepare their forecourts months earlier. That means they’re actively buying convertibles in winter to be ready for spring showrooms.

✅ Selling in winter means tapping into dealer demand before the seasonal rush.
✅ Waiting until April/May? You’ll be competing with a flood of other sellers.


2. Reduced Competition Means Better Prices

Most owners hold onto their convertibles until the first sunny weekend. That creates a glut of convertibles on the market at the same time — and when supply is high, prices drop.

By selling in winter, you avoid competing with this seasonal wave. Fewer cars on the market = higher interest in yours.


3. Depreciation Doesn’t Take a Holiday

While you wait for summer, your car is still losing value month by month. Mileage creeps up, age ticks on, and depreciation silently eats into your car’s worth.

Selling earlier means you capture today’s value, rather than tomorrow’s lower one.


4. Buyers Are Becoming Less Seasonal

The UK car market is changing. With more buyers purchasing online, and many dealers offering nationwide delivery, convertibles aren’t just a “summer toy” anymore.

Some buyers snap them up year-round, especially models with strong all-weather performance like Audi’s quattro cabriolets or BMW’s xDrive convertibles.


5. Faster, Safer, Smarter Sales with PCBS

At PCBS, we help convertible owners sell at the right time, with:

  • Personalised valuations based on live market data.

  • Quick sales without the hassle of private listings.

  • Secure transactions that protect your time and money.

Whether it’s a sporty Audi TT RS Roadster or a classic Mercedes SL, selling in winter with PCBS ensures you don’t get caught in the seasonal dip.


Final Thought

It may feel counterintuitive, but winter is often the most profitable time to sell a convertible in the UK. Dealers are buying, competition is low, and your car is worth more today than it will be six months from now.

If you’re considering selling your convertible, don’t wait for the sunshine.
👉 Get your free valuation today at premiumcarbuyingservice.com.


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